About Us

Cause Marketing Fundraisers (CMF) is a non-profit organisation and, through our PinkDrive campaign, we are committed to improving breast cancer awareness, education, and providing and offering services to women across South Africa, particularly to those who do not have access to information on breast health. PinkDrive currently has two mobile breast units working in four provincial hospitals in Gauteng, serving some 1.6 million women.

We aim to:

• provide affordable, convenient mammography services to women in the private and corporate sectors; and
• provide free scanning and education to disadvantaged communities via local clinics, community health centres and specified hospitals with no oncology facilities.

Vision

Our long-term vision is to create an accessible breast cancer education and screening programme for all South African women, particularly those who would not otherwise have access to these services.

Mission

• Improve availability of breast cancer screening services to women in South Africa
• Remove stigma and educate women on the importance of regular breast screening
• Improve the quality of screening currently available in South Africa
• Increase support by all stakeholders to ensure the success of the programme